After graduating with a PhD in communications and political science from Salzburg University in 1984 and with an affiliated journalism course, Klaus supplemented his university education with postgraduate studies at the School of Journalism at the University of Oregon in the U.S.
Since 1986 and his entry into the agency world as an account executive at McCann-Erickson in Vienna, he has gathered extensive experience in the key disciplines of brand and marketing communication. This included a trip to the client side as a product manager at Colgate-Palmolive as well working as client service director at the legendary creative agency, GGK.
Starting in1993, Klaus became managing partner of the agency group, Sportive Communications in Munich, and in 1998 began building the agency’s publishing and PR competencies. Since 2006, he has been management spokesman and partner at move communications .
Among the brands that he has handled over the last 30 years are BMW, Coca-Cola, Expedia, Intersport sporting goods retailer, Lindt, Miele and Swarovsk.
