October 2011

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It is regional meeting season in the ICOM network.

It is not easy for members to attend meetings in this time of economic uncertainly but ICOM members understand they often get their money back in the form of new ideas and information they can immediately apply to running their business more effectively.


More In This Issue

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News From Europe/Middle East/Africa
Estonian Lottery 40
AD Angels - Tallinn, Estonia
ICOM changing the entrepreneurial landscape of Pakistan…
Channel 7 Communications - Islamabad, Pakistan
Golley Slater scores with the Welsh Rugby Union Shards
Golley Slater - London, UK
Gullan&Gullan scores on Carling Black Label “BE THE COACH” campaign
Gullan&Gullan - Johannesburg, South Africa
move communications develops a corporate book for Lindt
move communications - Munich, Germany
Opinion Leader Makes Socks a Weapons of Seduction
Opinion Leader - Milan, Italy

News From North America
A new microsite for Kansas State University’s 2011-2012 McCain Performing Arts Series
BKV - Overland Park, Kansas
Cramer-Krasselt Celebrates New Pro-Bono Work and New Clients in September
Cramer-Krasselt - Chicago, Illinois

News From Asia/Pacific
New Business Wins for Adformatix
Adformatix - Manila, Philippines
Small Creations, Deep Intelligence
Revo Branding Communications Group - Beijing, China
Uni-President (ProSweat Sports Drink) - There are no boundries
United Advertising - Taipei, Taiwan

News From Latin America
Publinter Celebrates its 17th Anniversary
Publinter - San Salvador, El Salvador

RINO COM campaign for DepiRoll bets on the spontaneity of consumers
RINO COM - Sao Paulo, Brazil

THE INTERNATIONALIST NAMES 30 INNOVATORS

Joe Phelps, Founder/ CEO The Phelps Group Santa Monica, California - USA named by The Internationalist

ICOM'S New Translation Tool

The ICOM website now has a new translation tool.  To use it, simply click on the flag at the top of any page that corresponds to the language you want the site translated to (French, Italian, Russian, German, Chinese, Spanish).  The entire public side of the site will then be translated for you.

Due to the secure nature of the members side, the tool does not work for those pages, however once you log in if you want to translate any of the text on any page on that side you can copy the text on the page, go to http://translate.google.com/ and paste the text in the open field, and select the language you want it translated to with the pull down menus. The translated text will then appear on the right side of the page.

Agency Pitch Mistakes

Periodically ICOM will be bringing you a series of Agency Mistakes from Robb High’s Agency Reinvention + New Business Boot Camp Workshop

The mistake: Fully participating in RFP hell

Agency Whitepaper - Mike Carlton, Carlton & Associates

The Nimble Agency.

Have we let advertising agencies become dinosaurs?  Marketers are looking for effective business solutions, speed and low cost.  While many agencies are still enamored by growth in size, stature and heft.   

Here are some thoughts on how agencies can close this gap.

Whitepaper

Video Capsule

Why agencies are worth their price.

Propulsion Newsletter, By Tim Williams, Ignition Consulting Group

Upcoming ICOM Member Meetings

Americas Regional Meeting - Register Now
October 19-21, 2011
San Juan, Puerto Rico

Asia/Pacific Regional Meeting and Digital Workshop - Register Now
November 10-12, 2011
Kuala Lumpur, Malaysia -

International World Management Conference
April 22-25, 2012
Cannes, France

ICOM |P.O. Box 490 | Rollinsville, Co 80474