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February 2008, Vol. 1, Edition 2
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The outgoing and incoming president of the ICOM network met for a day and a half at the worldwide headquarters in Rollinsville, Colorado.
The outgoing president, Frank Weyforth of Weyforth-Haas Marketing, Kansas City, prepared a complete "How to President" manual for the new president,
Rino Ferrari of Rino Publicidade, Sao Paulo, Brazil. Frank, who had spent four years as president, briefed Rino on responsibilities and
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| opportunities of leading the 58 year old international network of independent agencies. Together they reviewed the agenda for the Cancun International Management Meeting, the revised By-laws and Policies and the current financial status. Rino said, "Frank made it very easy to step into the leadership of this great group of agencies". |
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Our new President, Rino Ferrari, asked me to write an “elevator speech” for ICOM members. The idea is to explain ICOM to a colleague, client or prospect in the time it takes to go from the lobby to the 9th floor of an office building in an elevator; about a minute.
OK, push the button, here’s my version in English.
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In Cancun, some of the world’s most renowned golf course designers have teamed up with the surrounding lush nature and created a selection of nine legendary courses, with four more on
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the way. Cancun course designs have come from some of the game’s greatest names, including: Jack Nicklaus, Robert Trent Jones, Jr., Robert Von Hagge, Isao Aoki, Greg Norman and P.B. Dye. New courses now under construction feature designs by Tom Weiskopf, Tom Fazio and Nick Price.
Read more...
REGISTRATION DEADLINE - MARCH 11, 2008
2008 INTERNATIONAL WORLD MANAGEMENT CONFERENCE
CANCUN, MEXICO - APRIL 13-16, 2008
Information and Registration - click here
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If you haven’t registered for the World Meeting in Cancun, Mexico to be held on 13-16 April, I encourage you to do so now and send in your payment. The deadline for room reservations is 11 March 2008. By registering by this date, you will also avoid the $50 late fee and will be guaranteed to get your room at the lowest price. For International and Regional Meetings, a registration fee is assessed to all agencies whether or not you attend the meeting.
Meet all your ICOM friends at the World meeting in April!
If you send your payment to ICOM by courier, please use the following address:
ICOM
74 Highway 72
Nederland, Colorado 80466
If you send your payment to ICOM by U.S. mail, please use the following address:
ICOM
P.O. Box 490
Rollinsville, Colorado 80474
The member agencies listed below have unpaid invoices that are over 90 days past due:
Latin America
Da Vinci
Publiteca
Alice Lemoine
Manager of Finance
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| Periodically ICOM will be bringing you a series of Agency Pitch Mistakes from Robb High's New Business Boot Camp 2.0
Agency Pitch Mistake #6
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| The Trendwatching.com newsletter allows marketers to track the latest trends around the world. We’ll bring you this link as the information is updated.
"EXPECTATION ECONOMY", an umbrella trend that neatly captures the zeitgeist for mature (and rapidly maturing) consumer societies, while also incorporating and explaining many other subtrends.
Read this month's briefing
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PMP Advertising, Hong Kong has been in business for 32 years. Long standing relationships and a creative environment have given them the edge with clients like New World Hotels.
Read more... |
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Adformatix - Manila, Philappines
Business Partner, Not Just Supplier - Read more... |
AGI Communications - Singapore
AGI Communications Wins OPEL
AGI launches Marina Collection for Lippo Realty
Read more... |
Krakatua - Kuala Lumpur, Malaysia
Krakatua Sdn Bhd starts the 2008 calendar year with 3 new business wins. - Read more... |
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DIALLA Communications - Kiev, Ukraine
DIALLA teams up with Samsung and Playboy Magazine to showcase IT Design - Read more... |
Just/Kidde
Just/Kidde develops a new campaign for Danish Borsen Newspaper - Read more... |
Magic Seven - Prague, Czech Republic
The international photographic competition of ANYTHING you wish
Read more... |
WPC-ICOM - Amsterdam, The Netherlands
WPC develops two new ads for Maison de La France - Read More... |
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Cramer-Krasselt - Chicago, Illiniois
C-K is listed on the Agency A-List as “Next in Line” in the company of nine power-playing ad agencies including TBWA/Chiat/Day, BBDO Worldwide and Digitas - Read more... |
Loomis-ISC - Honolulu, Hawaii
Dawn Morais Webster offers a list that summarizes the rules of branding in this three-point mantra for Pacific Business News
http://pacific.bizjournals.com/pacific/stories/2008/01/21/editorial3.html?b=1200891600^1578577&page=1 |
Northlich - Cincinnati, Ohio
Tragedy Sparks Disarming Public Service Campaign - Read more... |
SKM Group - Buffalo, New York
Direct marketing ain’t what it used to be—it’s better!
http://www.btobonline.com/apps/pbcs.dll/article?AID=/20080121/FREE/446773256/1091/FREE |
Weyforth-Haas - Overland Park, Kansas
Weyforth-Haas launches EMBARQ™ On Q, allowing sales representatives to go online to develop personalized marketing materials. - Read more... |
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If you need help with English copy editing, please contact
DeAnna. Fast response, reliable work, reasonable rates by project.
deanna@icomagencies.com |
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