Opinion Leader proudly boasts a presence of 22 years in the motoring world. That’s why the agency and its President Alberto Vergani garnered the trust of a new prestigious client: Fisker Automotive chose Opinion Leader for the Italian preview of its revolutionary Fisker Karma.
Fisker Automotive is a Californian company whose mission is to produce eco-friendly cars with superior style and luxury. It was created in September 2007 in a joint-venture between Fisker Coachbuild, LLC and Quantum Technologies.
The new Fisker Karma is the first extraordinary product of this partnership. Hybrid engine, sports design and luxurious details are the main features of this eco-chic jewel that will revolutionize the idea of ecological car.
After the Detroit and Geneva motor shows, Opinion Leader presented the car in an exclusive for the Italian market. The extraordinary event took place on May 27th at Officine Stendhal in a famous design area of Milan. The Opinion Leader team developed a co-marketing partnership with famous brands sharing Fisker’s values in design, nature and minimalism: Acqua Voss by Aqua Concept, Antologia, Crodino, La Perla, Logitech, Luci Penta, Serralunga, Vini Meregalli, Viridea and designer Alberto Caiola.
