With the beginning of the new fiscal year expert AG Germany has assigned move communications as their new partner for public relations and strategic communications. Currently there are 410 outlets in Germany that belong to the expert buying and marketing group, which is based in Langenhagen. In the latest ranking among “Technical Superstores + Chains“ that was published by the Gesellschaft für Konsumforschung / GfK (the Society for Consumer Research) expert takes indisputably the second place. move impressed the expert AG with their strategic communications know-how and their years of PR experience in the field of home appliance and consumer electronics.
Corporate and Image PR are the focus of the communication activities for the expert AG. In addition to classic PR that addresses B2B and B2C media, internal communication between the expert headquarter and the shareholders is another task of the PR work. Furthermore, the retailers receive individual support in their PR activities concerning local media.
