Established industry publication, Screen Magazine’s Star Awards named Cramer-Krasselt Best Campaign of the Year for CareerBuilder.com Jungle Inc. C-K was also a finalist for Agency of the Year and Best Commercial (“Promotion Pit” for CareerBuilder.com) in the company of Energy BBDO, DDB and Saatchi & Saatchi.
C-K’s Phoenix office was the big winner at the local ADDYs Awards taking home a total of 40 ADDYs, including Best of Show and Copywriter of the Year, Buddy Higgs, for the TV commercial “Sienna Crush” for Valley Toyota Dealers. And, C-K’s John Zello received Art Director of the Year for his design work for the 2007 Horror Classic logo.
Fleming’s Prime Steakhouse & Wine Bar has named CKPR, C-K’s public relations subsidiary, Agency of Record. With 54 restaurants nationwide, Fleming’s is ranked among the premier multi-unit Prime steakhouses in the country. CKPR will be charged with developing and executing all traditional and non-traditional public relations. Special focus will be placed on the launch of Fleming’s Chicago Loop location, the brand’s largest restaurant to-date, opening this spring. The agency will also be handling select assignments for sister-brand Roy’s Hawaiian Fusion Cuisine, a 34-unit concept celebrating its 20th anniversary this year.
CKPR’s roster continues to grow across a broad and diverse portfolio of national brands: The agency has been named Agency of Record by Web Loyalty and recently won Meredith Publishing and Appleton Paper in competitive agency reviews.
CKPR was named Best Use of Internet/New Media for AirTran Airways by the PRWeek Awards. The agency also received Honorable Mention for Young Professional of the Year, and was a finalist for Best Use of Research and Measurement for Johnson Controls.
