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May 2010, Vol. 3, Edition 4
In This Issue
Executive Director Memo
Financial Update
Ignition Consulting Group - Propulsion
Trendwatching
Agency Pitchmistakes
Agency Whitepaper - Mike Carlton, Carlton Associates
Agency News
Agency News - Asia/Pacific
Agency News - Europe/Middle East/Africa
Agency News - Latin America
Agency News - North America
Cramer-Krasselt - Chicago, Illinois
Loomis-ISC - Honolulu, Hawaii
Northlich - Cincinnati, Ohio
The Phelps Group - Santa Monica, California
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The Phelps Group - Santa Monica, California

Activities:
May is our month for introspection and planning: Monday seminars include: “the year of the surge”, “reviewing our business plan”, and “setting individual S.M.A.R.T. goals”. Client surveys were sent. Responses are being reviewed and plans for corrective actions needed are being developed and sent.

These activities lead to a 2-day offsite agency “Advance” in June where we’ll work on agency issues.
 
Financials:
March was the halfway mark in our fiscal.  After losing the Directv online account  -- 20% of our revenue – in December, we’ve been able to continue profitably by a combination of a few layoffs, some increased client budgets, two new accounts and two acquisitions.
 
Loved seeing my ICOM brethren in China!

Joe Phelps