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November 2009, Vol. 2, Edition 9
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I think everyone will be happy to see the end of 2009. As Queen Elizabeth might say, an "Annus Horribilis". However, in a couple of ways it's been a good year.
Read more...
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Dear ICOM Team,
It’s time to gather your projected total billings and gross income for 2009. Email your numbers to me no later than 15, December 2009. Also, please indicate the number of branch offices you have. Gross income is defined as the addition of:
• All commissions earned on media placement (media sales less cost of sales when you do the buys yourself) or media placed by media centers (the agency does not do the buys but received a % of the media buys made by a third party).
• Any income from internal cost charged or fees of any kind (fixed, variable, manhours, creation, layout, final artwork, etc.)
• Production mark-up/commissions.
• Rebates and volume discounts kept by the agency (not cash discounts) from media and production vendors
If you have any questions concerning this, contact me soon so that there are no delays. Your gross income is used to calculate annual dues. We also provide the combined total of gross billings from all members to Ad Age for their annual survey of associations.
The member agencies listed below have unpaid invoices that are over 90 days past due:
Europe:
Channel 7
MAG Communications
Spotlight
Uzina
Latin America:
Smart Advertising
Alice Lemoine
ICOM Manager of Finance
alice@icomagencies.com
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| Periodically ICOM will be bringing you a series of Agency Pitch Mistakes from Robb High's New Business Boot Camp 3.0
Agency Pitch Mistake #16- The mistake: Turning the RFP response into War & Peace.
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Have the words “advertising agency” lost their meaning? And their relevance? Is it a category name in decline? And if so, what should service firms in this field be called? Both now and into the future.
Here are some thoughts on these vexing questions.
Read Whitepaper
View Video Capsule
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Adformatix - Manila, Philippines
On Pfizer-Wyeth merger - Read more... |
United Advertising - Taipei, Taiwan
You get more oxygen with LAOHU YATSE - Read more... |
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Fikir Merkezi - Istanbul, Turkey
What is a master? - Read more... |
Golley Slater - London, UK
Golley Slater strikes a chord with the English National Opera - Read more... |
Primus Advertising - Accra, Ghana
Primus brands new locations for International Energy Insurance, celebrates Nigerian Independance Day with Jetlink, creates Taxival with Equity Assurance Limited and starts a new press campaign for Interface Ghana - Read more... |
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Delta Publicidad - Quito, Ecuador
Delta wins bronze in Latin American awards - Read more... |
Publinter - San Salvador, El Salvador
Publinter celebrates its 15th anniversary - Read more... |
Rino Publicidade - Sao Paulo, Brazil
Lupo returns to the media with more intimacy - Read more... |
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BKV - Overland Park, Kansas
BKV adds new client: SANY America Inc., the largest heavy equipment manufacturer in China - Read more... |
Colle+McVoy - Minneapolis, Minnesota
Cause-marketing campaign for General Mills and Feeding America - Read more... |
Cramer-Krasselt - Chicago, Illinois
Cramer-Krasselt/Chicago introduces the first Porsche four-seat sports car, the Panamera; MGM Grand Las Vegas "Get Rewarded for your Sins" promotion; Promoting face-to-face relationships with Edward Jones - Read more... |
Northlich - Cincinnati, Ohio
Northlich Launches New Holiday Campaign for The Ohio Lottery Commission - Read more... |
The ViVA Partnership - Miami, Florida
ViVA wraps up an extensive Hispanic market research program for Cricket Communications - Read more... |
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